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\def\WIPO{World Intellectual Property Organisation}
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How you can avoid getting crunched / Stephen Mulrenan.
2008
72 GB
Available at WIPO Library
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详细记录
Title
How you can avoid getting crunched / Stephen Mulrenan.
Author
项目类型
Journal article
描述
1 volume ([6] pages) ; [28] cm.
Alternate Call Number
72 GB
附注
Turmoil in the financial markets over the last few months has led to plunging share prices and boardroom unrest. With IP budgets under intense pressure, this article examines what practical steps brand owners can take to negotiate the credit crunch.
丛编
Managing Intellectual Property ; November 2008, No 184, pages 34-40.
Published
London [England] : Euromoney Institutional Investor PLC, 2008.
语言
dut
记录出处