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\def\WIPO{World Intellectual Property Organisation}
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How you can avoid getting crunched / Stephen Mulrenan.
2008
72 GB
Available at WIPO Library
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Items
تفاصيل
Title
How you can avoid getting crunched / Stephen Mulrenan.
Author
نوع المادة
Journal article
الوصف
1 volume ([6] pages) ; [28] cm.
Alternate Call Number
72 GB
ملاحظة
Turmoil in the financial markets over the last few months has led to plunging share prices and boardroom unrest. With IP budgets under intense pressure, this article examines what practical steps brand owners can take to negotiate the credit crunch.
السلسلة
السلسلة
Managing Intellectual Property ; November 2008, No 184, pages 34-40.
Published
London [England] : Euromoney Institutional Investor PLC, 2008.
اللغة(لغات)
dut
السجل يظهر فى