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\def\WIPO{World Intellectual Property Organisation}
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Non-Traditional brands : New perspectives and old challenges.
2020
Details
Title
Non-Traditional brands : New perspectives and old challenges.
Item Type
Journal article
Description
1 online resource (pages 336-364)
Summary
This article aims to analyze the development and treatment of non-traditional trademarks in different countries by using a comparative study method and a documentary technique. Thus, identifying the common motives and difficulties for their full use as a trademark. This is relevant to studying the different criteria that have been found and choosing the most appropriate and practical ones to reinforce their use in Ecuador.
Note
This resource was extracted from the Directory of Open Access Journals (DOAJ)
Source of Description
Crossref
Series
Revista Facultad De Jurisprudencia
In
REVISTA FACULTAD DE JURISPRUDENCIA
Linked Resources
Online version
Published
[Quito, Ecuador] : Pontificia Universidad Catolica del Ecuador (PUCE), 2020
Language
English
Record Appears in
all