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Non-Traditional brands : New perspectives and old challenges.
2020
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Citation
详细记录
Title
Non-Traditional brands : New perspectives and old challenges.
项目类型
Journal article
描述
1 online resource (pages 336-364)
数字对象唯一标识符
摘要
This article aims to analyze the development and treatment of non-traditional trademarks in different countries by using a comparative study method and a documentary technique. Thus, identifying the common motives and difficulties for their full use as a trademark. This is relevant to studying the different criteria that have been found and choosing the most appropriate and practical ones to reinforce their use in Ecuador.
附注
This resource was extracted from the Directory of Open Access Journals (DOAJ)
Source of Description
Crossref
丛编
Revista Facultad De Jurisprudencia
发表于
REVISTA FACULTAD DE JURISPRUDENCIA
连续资源
Published
[Quito, Ecuador] : Pontificia Universidad Catolica del Ecuador (PUCE), 2020
语言
eng
记录出处