\(
\def\WIPO{World Intellectual Property Organisation}
\)
Managing Intellectual Property in the Advertising Industry.
2011
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Citation
Files
Полное описание
Название
Managing Intellectual Property in the Advertising Industry.
Вариант заголовка
Creative Industries - Booklet no. 5
Тип объекта
Book
Описание
120 pages ; [28] cm.
ISBN
9789280519518
9280519514
9280519514
ISSN
2789-5432
2789-5440
2789-5440
Резюме
This study will address various IP-related issues that are important for the efficient management of companies active in creating and implementing advertising content and campaigns.
Примечание
Description based upon print version of record.
Na stronie 8: The authors of the study - Gordon Smith, Martin A. Bader, Frauke Ruether and Vladimir Yossifov.
Na stronie 8: The authors of the study - Gordon Smith, Martin A. Bader, Frauke Ruether and Vladimir Yossifov.
Серия
Формат файла
Print publication.
Серии
Creative Industries.
Переводы
Опубликовано
Geneva, Switzerland : World Intellectual Property Organization, 2011.
Язык(и)
eng
Информация об авторском праве
License: CC BY 3.0 IGO
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