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Shape trade marks and fast-moving consumer goods / Jenny Bergquist and Duncan Curley.
2008
10 GB
Available at WIPO Library
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Items
تفاصيل
Title
Shape trade marks and fast-moving consumer goods / Jenny Bergquist and Duncan Curley.
نوع المادة
Journal article
الوصف
1 volume ([7] pages) ; [28] cm.
Alternate Call Number
10 GB
ملاحظة
Manufacturers of fast-moving goods (FMCG) often develop innovative packaging in order to differentiate their products from the competition in a crowded market. Shape trade marks now offer the possibility of legal protection for FMCG and their packaging, although brand owners have encountered difficulties in attempting to register common shapes of FMCG and simple variations on those shapes.
السلسلة
European Intellectual Property Review (EIPR) ; 2008, Vol. 30, No. 1, pages 17-24.
Published
London, England : Sweet & Maxwell, 2008.
اللغة(لغات)
eng
السجل يظهر فى