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\def\WIPO{World Intellectual Property Organisation}
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Making a Mark : An Introduction to Trademarks for Small and Medium-Sized Enterprises.
2017
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Citation
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Detalles
Title
Making a Mark : An Introduction to Trademarks for Small and Medium-Sized Enterprises.
Tipo de elemento
Book
Descripción
86 pages ; [28] cm.
ISBN
9789280521801
9280521802 pbk
9280521802 pbk
Resúmen
Trademarks are an essential business tool. This practical guide for small and medium-sized enterprises explains how to use them strategically to help build and protect your brand.
Nota de contenido con formato
1. Introduction
2. Trademarks
3. Types of Trademarks
4. Creating Trademarks
5. Protecting Trademarks
6. Trademarks Abroad
7. Using Trademarks
8. Commercializing Trademarks
9. Enforcing Trademarks
10. Annex – Useful Websites
2. Trademarks
3. Types of Trademarks
4. Creating Trademarks
5. Protecting Trademarks
6. Trademarks Abroad
7. Using Trademarks
8. Commercializing Trademarks
9. Enforcing Trademarks
10. Annex – Useful Websites
Serie
Tipo de archivo
Print publication
Serie
IP for Business
Traducciones
Published
Geneva, Switzerland : World Intellectual Property Organization, 2017.
Lengua(s)
eng
Copyright Information
License: CC BY 3.0 IGO
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