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\def\WIPO{World Intellectual Property Organisation}
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Acquisition and expansion drives Canadian brand value.
2010
GB 139
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Detalles
Título
Acquisition and expansion drives Canadian brand value.
Tipo de elemento
Journal article
Descripción
GB 139 June 2010 ; [28] cm
ISSN
2044-7175
Número de llamada alternativo
GB 139
Resúmen
Information specialist Thomson Reuters is Canada's highest value brand, according to brand valuation consultancy Interbrand. The company, which didn't even feature in the top 25 the last time the survey was published, now boasts a brand name worth over CAD9 billion. TD Bank, the number two brand, was some CAD3 billion behind.
Publicado
London, England: Informa, U.K. 2010.
Lengua(s)
eng
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