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Commercialization of Innovative Technologies : Bringing Good Ideas to the Marketplace / C. Joseph Touhill, Gregory J. Touhill, Thomas A. O'Riordan, authors.
2008
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Détails
Titre
Commercialization of Innovative Technologies : Bringing Good Ideas to the Marketplace / C. Joseph Touhill, Gregory J. Touhill, Thomas A. O'Riordan, authors.
Mention d'édition
1st edition
Type d’élément
Book
Description
1 online resource (272 pages) : illustrations
ISBN
9780470925355 e-book
Résumé
This book helps you find innovative new technology ideas and guides you through the complete lifecycle of product innovation, including screening, funding, development, and commercialization. It gives you an edge by enabling you to start off with a solid foundation and strategy. Commercialization of Innovative Technologies focuses on three core areas that set the stage for successful commercialization: Developing and managing a strong, flexible "innovation team" of inventors, investors, technologists, and entrepreneurs; building a portfolio that spreads risk; leveraging input from technologists throughout the commercialization process.
Publié
New York, New York, USA : American Institute of Chemical Engineers, 2008.
Copyright
©2008
Langue
Anglais
Le document apparaît dans
Added Corporate Author