Protecting personalities : time for a new form of copyright / Mark Abell.

Protecting personalities : time for a new form of copyright / Mark Abell.

Journal article

1 volume ([2] pages) ; [28] cm.

57 GB

Outline: The key aspects of a personality right : An individual has the right to prevent his persona from being commercially exploited without his consent; There should be no requirement for the individual to have to prove confusion of any kind; To establish infringement there should also be no requirement to prove damage. Damage should only be relevant in assessing the suitable remedy; As with other intellectual property rights, the personality right sould be capable of assignment; As with copyright, the personality right sould also be an asset capable of inheritance with a limited term of post-death protection; In the interests of protection of free speech, the personality right should only prohibit use of persona for commercial purposes;.

Copyright World ; 1998 No 82 pages 33-35.

London [England] : Informa Law, 1998.

eng