1.
Ambush marketing : when sponsors cry "foul".
[Geneva, Switzerland] : [World Intellectual Property Organization], 2019.
English | 10.34667/tind.32597 | View e-resource | Available Online |
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2.
Marketing parasitario : Cuando los patrocinadores gritan "Falta!".
[Geneva, Switzerland] : [World Intellectual Property Organization], 2019.
Spanish | 10.34667/tind.35011 | View e-resource | Available Online |
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3.
Marketing sauvage : quand les sponsors crient à l'injustice.
[Geneva, Switzerland] : [World Intellectual Property Organization], 2019.
French | 10.34667/tind.33346 | View e-resource | Available Online |
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4.
Паразитический маркетинг: нарушение прав спонсоров
[Geneva, Switzerland] : [World Intellectual Property Organization], 2019.
Russian | 10.34667/tind.45602 | View e-resource | Available Online |
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5.
التسويق التربصي: عندما يصرخ الرعاة "فاول"
[Geneva, Switzerland] : [World Intellectual Property Organization], 2019.
Arabic | 10.34667/tind.45600 | View e-resource | Available Online |
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6.
伏击式营销： 当赞助商高喊“犯规”
[Geneva, Switzerland] : [World Intellectual Property Organization], 2019.
Chinese | 10.34667/tind.45601 | View e-resource | Available Online |
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