TY - GEN T1 - Building as trademarks :A look behind the labels FUNCTIONAL and NONFUNCTIONAL : a rebuttal / AU - Whann, Welton B., AU - Clevenger, James E. Jr. VL - 1979 Vol 69 No 3 pages 246-262 ID - 8601 KW - Trademarks. KW - MARKS : THREE-DIMENSIONAL MARKS TI - Building as trademarks :A look behind the labels FUNCTIONAL and NONFUNCTIONAL : a rebuttal / ER -