V’ghn: Grenada’s prince of Soca music and WIPO’s newest IP Youth Ambassador

V’ghn: Grenada’s prince of Soca music and WIPO’s newest IP Youth Ambassador

Journal article

1 article.

Grenada is home to a bustling music scene, and its jazz, reggae, dancehall and Soca artists compete on the world stage. Jevaughn John, better known as V’ghn, is a 28-year-old Soca musician, songwriter and producer. He has a global following of nearly 100,000 listeners on Spotify and recently signed a deal with Virgin Records. Here, he shares key lessons he has learned growing up in the music industry.

WIPO Magazine ; issue 1/2025.

Geneva, Switzerland : World Intellectual Property Organization, 2025.

English

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