@article{49898, recid = {49898}, author = {World Intellectual Property Organization.}, title = {How Kenya’s new movie platform is tackling piracy – and putting African content first.}, pages = {1 article.}, abstract = {Piracy is prevalent in Kenya, robbing content owners of valuable revenue. Now a new digital movie distribution platform is fighting back. Meaning “of us and for us” in Kiswahili, Yakwetu aims to support creators by interrupting the piracy value chain at its source: Kenya’s “movie shops”, where customers pay to have popular yet pirated content copied directly to their flash drives.}, url = {http://tind.wipo.int/record/49898}, doi = {https://doi.org/10.34667/tind.49898}, }