000049260 000__ 01174cam\a22003615i\4500 000049260 001__ 49260 000049260 003__ SzGeWIPO 000049260 005__ 20240322214830.0 000049260 006__ m eo d 000049260 007__ cr bn |||m|||a 000049260 008__ 240321s2010\\\\enk\\\\\\\\\\u000\0\eng\d 000049260 022__ $$a2044-7175 000049260 035__ $$a(OCoLC)1427546177 000049260 040__ $$aSzGeWIPO$$beng$$erda$$cSzGeWIPO$$dCaBNVSL 000049260 041__ $$aeng 000049260 043__ $$ae-uk--- 000049260 084__ $$aGB 139 000049260 24500 $$aBP buys 'oil spill' as internet search term. 000049260 264_1 $$aLondon, England:$$bInforma, U.K.$$c2010. 000049260 300__ $$aGB 139 June 2010 ;$$c[28] cm 000049260 336__ $$atext$$2rdacontent 000049260 337__ $$acomputer$$2rdamedia 000049260 338__ $$aonline resource$$bcr$$2rdacarrier 000049260 520__ $$aEmbattled oil company BP has been using sponsored search terms in internet search engines to stem the flow of bad publicity following the recent oil spill disaster in the Gulf of Mexico. 000049260 650_0 $$aIntellectual property. 000049260 650_0 $$aCopyright. 000049260 650_0 $$aSearch engines. 000049260 650_0 $$aInternet$$xLaw and legislation. 000049260 650_0 $$aPatents. 000049260 903__ $$aIntellectual Property Magazine 000049260 942__ $$cART$$jGB 139 June 2010$$2ddc 000049260 980__ $$aBIB 000049260 999__ $$c28508$$d28508