000049227 000__ 02006cam\a22003735i\4500 000049227 001__ 49227 000049227 003__ SzGeWIPO 000049227 005__ 20240708162318.0 000049227 006__ m eo d 000049227 007__ cr bn |||m|||a 000049227 008__ 240321s2010\\\\enk\\\\\\\\\\u000\0\eng\d 000049227 022__ $$a2044-7175 000049227 035__ $$a(OCoLC)1427546108 000049227 040__ $$aSzGeWIPO$$beng$$erda$$cSzGeWIPO$$dCaBNVSL 000049227 041__ $$aeng 000049227 043__ $$ae-uk--- 000049227 084__ $$aGB 139 000049227 24500 $$aUS Second Circuit Limits Brand Owners' Ability to Stop Counterfeiting on eBay. 000049227 264_1 $$aLondon, England:$$bInforma, U.K.$$c2010. 000049227 300__ $$aGB 139 June 2010 ;$$c[28] cm 000049227 336__ $$atext$$2rdacontent 000049227 337__ $$acomputer$$2rdamedia 000049227 338__ $$aonline resource$$bcr$$2rdacarrier 000049227 520__ $$aThomas Casagrande & Paul Van Slyke review the landmark Tiffany v eBay case and its implications for online sales of counterfeit goods. On April 1, 2010, a federal appeals court in New York issued a ruling that limits brand owners' ability to stop counterfeiting on the eBay auction website. In a case brought by the well-known luxury jeweler Tiffany & Co. against eBay, the court rejected Tiffany's claim that the law requires eBay to search out and remove the listing and sale of all counterfeit Tiffany goods on eBay. The court held that eBay's generalised knowledge that many Tiffany goods for sale on eBay are counterfeit created no liability for failing to undertake efforts to identify and exclude all listing and sale of counterfeit Tiffany goods. The court also rejected Tiffany's attempt to force eBay to stop its search engine advertising - triggered by the Tiffany trademark - of the availability of Tiffany goods on eBay. 000049227 650_0 $$aIntellectual property. 000049227 650_0 $$aTrademarks. 000049227 650_0 $$aProduct counterfeiting. 000049227 650_0 $$aPatents. 000049227 7001_ $$aCasagrande, Thomas,$$eauthor. 000049227 7001_ $$aVan Slyke, Paul,$$eauthor. 000049227 903__ $$aIntellectual Property Magazine 000049227 904__ $$aJournal article 000049227 942__ $$cART$$jGB 139 June 2010$$2ddc 000049227 980__ $$aBIB 000049227 999__ $$c28508$$d28508