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000049020 040__ $$aSzGeWIPO$$beng$$erda$$cSzGeWIPO$$dCaBNVSL
000049020 041__ $$aeng
000049020 043__ $$ae-uk---
000049020 084__ $$aGB 139
000049020 24500 $$aBrewing up an IP master plan :$$bA company’s IP strategy is only effective and successful if it’s closely aligned with the overall business strategy and mission.
000049020 264_1 $$aLondon, England:$$bInforma, U.K.$$c2010.
000049020 300__ $$aGB 139 May 2010 ;$$c[28] cm
000049020 336__ $$atext$$2rdacontent
000049020 337__ $$acomputer$$2rdamedia
000049020 338__ $$aonline resource$$bcr$$2rdacarrier
000049020 520__ $$aDeveloping an “IP strategy” or “IP plan” inevitably looms large in the job description of the global IP Director of any multi-national company.
000049020 650_0 $$aIntellectual property.
000049020 7001_ $$aVandeuren, Philippe,$$eauthor.
000049020 7001_ $$aHellwig, Frank Z.,$$eauthor.
000049020 903__ $$aIntellectual Property Magazine
000049020 904__ $$aJournal article
000049020 942__ $$cART$$jGB 139 May 2010$$2ddc
000049020 980__ $$aBIB
000049020 999__ $$c28508$$d28508