@article{48270,
      recid = {48270},
      author = {Ginsburg, Jane C., and Calboli, Irene, and Austin, Graeme  W.;},
      title = {The Cambridge handbook of international and comparative  trademark law.},
      pages = {xxiii, 658 pages :},
      abstract = {Trade in goods and services has historically resisted  territorial confinement, but trademark protection remains  territorial, albeit within an increasingly important  framework of multilateral treaties. Trademark law therefore  demands that practitioners, policy-makers and academics  understand principles of international and comparative law.  This handbook assists in that endeavour, with chapters  describing and critically analyzing international and  regional frameworks, and providing comparative perspectives  on the substantive issues in trademark law and related  fields, such as geographic indications, advertising law,  and domain names. Chapters contrast common law and civil  law approaches while focusing on the US and EU trademark  systems in light of the role these systems have played in  the development of trademark laws. Additionally, this  handbook covers other jurisdictions, both common law and  civil law, on the Asia-Pacific, African, and South American  continents. This work should be read by anyone seeking a  better understanding of trademark law around the world.},
      url = {http://tind.wipo.int/record/48270},
}