TY - BOOK AU - Murphy, Patricio T., DO - 10.34667/tind.47464 DO - doi ID - 47464 KW - Intellectual Property Rights. KW - Branding. KW - Global Markets. LA - chi LK - https://www.wipo.int/wipo_magazine/zh/2022/03/article_0008.html LK - https://tind.wipo.int/search?cc=WIPO+Magazine&ln=en&c=WIPO+Magazine T1 - 打造国家品牌:不只是一个外观符号 TI - 打造国家品牌:不只是一个外观符号 UR - https://www.wipo.int/wipo_magazine/zh/2022/03/article_0008.html UR - https://tind.wipo.int/search?cc=WIPO+Magazine&ln=en&c=WIPO+Magazine ER -