TY - GEN T1 - Celebrity endorsements:practical insights and key takeaways / AU - Haralabopoulos, Melina, AU - Serra, Frédéric, JF - World Trademark Review VL - News & Analysis 2022 LA - eng ID - 46005 KW - Brand Management. KW - Retail. KW - International. TI - Celebrity endorsements:practical insights and key takeaways / LK - https://www.worldtrademarkreview.com/celebrity-endorsements-practical-insights-and-key-takeaways UR - https://www.worldtrademarkreview.com/celebrity-endorsements-practical-insights-and-key-takeaways ER -