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\def\WIPO{World Intellectual Property Organisation}
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How can Brands Respond to the Re-Prioritisation of Values Being Led by Consumers?.
2021
Details
Title
How can Brands Respond to the Re-Prioritisation of Values Being Led by Consumers?.
Author
Moddel, Leila, author.
Mestroni, Shariqa, author.
Shooter, Simon, author.
Stoneham, Sophie, author.
Mestroni, Shariqa, author.
Shooter, Simon, author.
Stoneham, Sophie, author.
Item Type
Journal article
Description
1 online resource
Source of Description
Crossref
Series
European Intellectual Property Review, E.I.P.R. 2021, 43(9), 586-593
Linked Resources
online version
Published
[New York, NY] : Thomson Reuters, 2021
Language
English
Copyright Information
https://1.next.westlaw.com/Copyright
Record Appears in
External Online Journals > European Intellectual Property Review