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000044253 24500 $$aFrom the WTR archive :$$bhow Ford’s brand protection team became a profit centre with 300% ROI.
000044253 264_1 $$a[London, England] :$$bGlobe Business Media Group,$$c2021
000044253 300__ $$a1 online resource
000044253 337__ $$acomputer$$2rdamedia
000044253 4901_ $$aWorld Trademark Review, WT,$$x1741-1424 ;$$vSpecial Report Q2, 2021
000044253 542__ $$fhttps://www.worldtrademarkreview.com/report/special-reports/q2-2021/article/the-wtr-archive-how-fords-brand-protection-team-became-profit-centre-300-roi
000044253 588__ $$aCrossref
000044253 590__ $$aPublished online: 07-Jul-21
000044253 650_0 $$aIntellectual property.
000044253 7001_ $$aLittle, Trevor,$$eeditor.$$uWTR
000044253 7731_ $$tWorld Trademark Review$$wWTR
000044253 830_0 $$aWorld Trademark Review, WT,$$vSpecial Report Q2, 2021
000044253 85641 $$uhttps://www.worldtrademarkreview.com/report/special-reports/q2-2021/article/the-wtr-archive-how-fords-brand-protection-team-became-profit-centre-300-roi$$yonline version
000044253 904__ $$aJournal article
000044253 980__ $$aWTR