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000042149 008__ 200702s2009\\\\sz\\\\\\r\\\\\000\0\eng\d
000042149 040__ $$aSzGeWIPO$$beng$$erda
000042149 041__ $$aeng
000042149 1001_ $$aKur, Annette
000042149 1001_ $$aBently, Lionel A. F.
000042149 1001_ $$aOhly, Ansgar
000042149 24503 $$aSweet Smells and a Sour Taste :$$bThe ECJ's L'Oréal decision
000042149 264_1 $$a[Munich, Germany] :$$b[Max Planck Institute],$$c2009.
000042149 300__ $$a6 pages
000042149 336__ $$atext$$btxt$$2rdacontent
000042149 337__ $$aunmediated$$bn$$2rdamedia
000042149 338__ $$avolume$$bnc$$2rdacarrier
000042149 520__ $$aIn this brief comment on the ECJ’s decision L’Oréal v. Bellure (decision of 18 June 2009 case C-487/07 ) the authors argue that by protecting the reputation of a precious mark at the expense of consumer information about the availability of products legitimately offered on the market, the Court has failed to give an adequate response to the underlying conflict between the interests of the trade mark holder and freedom of commercial speech.
000042149 525__ $$aPublished in : Max Planck Institute for Intellectual Property, Competition & Tax Law Research Paper no. 09-12
000042149 605_0 $$aComparative advertising
000042149 650_0 $$aFreedom of commercial speech
000042149 650_0 $$aUnfair use of reputation
000042149 85641 $$uhttps://papers.ssrn.com/sol3/papers.cfm?abstract_id=1492032##$$yView this resource
000042149 904__ $$aJournal article
000042149 980__ $$aBIB