European Fashion Law: A Practical Guide from Start-up to Global Success provides an accessible guide to the legal issues associated with running a fashion business in Europe. This concise book follows the lifecycle of a fashion business from protecting initial designs through to global expansion. Readers will benefit from: The logical and easy-to-follow structure which highlights relevant legal considerations at each stage in the development of a fashion business. First-hand, practical guidance on commercial issues associated with the fashion industry, including: how to avoid costly legal disputes, launching a website and working with third parties. Advice on how to protect a company's intellectual property at each stage of business development: from registering designs to combating counterfeits. A concise overview of relevant EU legislation and case law as it applies in practice. This inherently practical book will be a helpful go-to guide for those running a fashion business and for their in-house legal teams. For lawyers in practice the book will be useful point of reference when advising fashion and retail clients. For students of fashion, design, retail, or intellectual property, this book will provide a practical grounding to accompany academic studies. https://www.europeanfashionlaw.com/about-the-book.
Note
Includes index.
Formatted Contents Note
Preface Part I: Setting the scene 1. What is fashion law? 2. What is European law? Part II: Before you tell anyone about your new product or idea 3. Trade marks and your brand 4. Copyright and your creative works 5. Image rights 6. Designs 7. Other important rights Part III: Getting your business started 8. Before you incorporate your company 9. Before you enter into your first contract 10. Before you get anyone new involved 11. Before signing an agency or distribution agreement 12. Before you post anything online 13. Raiding the fashion archive 14. Before you collect any personal data 15. Before you sign a lease 16. Before your first ad campaign 17. Before launching your e-commerce site Part IV: The big issues 18. Franchising 19. Resolving disputes 20. If someone copies you 21. If you are sued 22. Taxation and logistics 23. Selling up 24. Combating counterfeits 25. Managing the supply chain 26. What's next? Index.