\(
\def\WIPO{World Intellectual Property Organisation}
\)
European Fashion Law: A Practical Guide from Start-up to Global Success.
2019
Details
Title
European Fashion Law: A Practical Guide from Start-up to Global Success.
Author
Item Type
Book
Description
448 pages.
ISBN
9781788113014 eBook
9781788113007 Print
9781788113007 Print
Summary
European Fashion Law: A Practical Guide from Start-up to Global Success provides an accessible guide to the legal issues associated with running a fashion business in Europe. This concise book follows the lifecycle of a fashion business from protecting initial designs through to global expansion. Readers will benefit from: The logical and easy-to-follow structure which highlights relevant legal considerations at each stage in the development of a fashion business. First-hand, practical guidance on commercial issues associated with the fashion industry, including: how to avoid costly legal disputes, launching a website and working with third parties. Advice on how to protect a company's intellectual property at each stage of business development: from registering designs to combating counterfeits. A concise overview of relevant EU legislation and case law as it applies in practice. This inherently practical book will be a helpful go-to guide for those running a fashion business and for their in-house legal teams. For lawyers in practice the book will be useful point of reference when advising fashion and retail clients. For students of fashion, design, retail, or intellectual property, this book will provide a practical grounding to accompany academic studies. https://www.europeanfashionlaw.com/about-the-book.
Note
Includes index.
Formatted Contents Note
Preface
Part I: Setting the scene
1. What is fashion law?
2. What is European law?
Part II: Before you tell anyone about your new product or idea
3. Trade marks and your brand
4. Copyright and your creative works
5. Image rights
6. Designs
7. Other important rights
Part III: Getting your business started
8. Before you incorporate your company
9. Before you enter into your first contract
10. Before you get anyone new involved
11. Before signing an agency or distribution agreement
12. Before you post anything online
13. Raiding the fashion archive
14. Before you collect any personal data
15. Before you sign a lease
16. Before your first ad campaign
17. Before launching your e-commerce site
Part IV: The big issues
18. Franchising
19. Resolving disputes
20. If someone copies you
21. If you are sued
22. Taxation and logistics
23. Selling up
24. Combating counterfeits
25. Managing the supply chain
26. What's next?
Index.
Part I: Setting the scene
1. What is fashion law?
2. What is European law?
Part II: Before you tell anyone about your new product or idea
3. Trade marks and your brand
4. Copyright and your creative works
5. Image rights
6. Designs
7. Other important rights
Part III: Getting your business started
8. Before you incorporate your company
9. Before you enter into your first contract
10. Before you get anyone new involved
11. Before signing an agency or distribution agreement
12. Before you post anything online
13. Raiding the fashion archive
14. Before you collect any personal data
15. Before you sign a lease
16. Before your first ad campaign
17. Before launching your e-commerce site
Part IV: The big issues
18. Franchising
19. Resolving disputes
20. If someone copies you
21. If you are sued
22. Taxation and logistics
23. Selling up
24. Combating counterfeits
25. Managing the supply chain
26. What's next?
Index.
Source of Description
Description based on print record.
Series
Elgar practical guides
Linked Resources
Published
Northampton, Massachusetts : Edward Elgar Publishing, 2019.
Language
English
Record Appears in