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\def\WIPO{World Intellectual Property Organisation}
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Towards Intellectual Property Rights Management : Back-Office and Front-office Perspectives / Dolores Modic, Nadja Damij, authors.
2018
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详细记录
Title
Towards Intellectual Property Rights Management : Back-Office and Front-office Perspectives / Dolores Modic, Nadja Damij, authors.
项目类型
Book
描述
1 online resource (190 pages) : illustrations
国际图书编号
9783319690117 e-book
摘要
This book provides insights into the intellectual property rights (IPR) managerial practices of key IPR executives from a range of multinational companies, including major research and development firms. It identifies gaps in IPR management and considers the Tabular Application Development (TAD) methodology IPR process optimisation model. The authors adopt an interdisciplinary approach, providing a conceptual framework derived from practice and enriched with theoretical insights, and offering organisational recommendations. In taking into account both Back and Front office processes, Towards Intellectual Property Rights Management will help businesses navigate the maze of IPR and maximise the value they get from innovation.
Published
London, England, UK : Palgrave Macmillan, 2018.
Copyright
©2018
语言
eng
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