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益友良伴 : 特许经营知识产权事务管理
世界知识产权组织
2019
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Details
Title
益友良伴 : 特许经营知识产权事务管理
Item Type
Book
Description
62 pages ; [28] cm.
ISBN
9789280531145
DOI
https://doi.org/10.34667/tind.40592
Summary
特许经营是企业扩张时最迅速也最常见的方式之一,其核心是许可使用知识产权。这本面向企业人员的实用指南列有各种示例和提示要点,概述各种类型的特许经营,介绍特许经营程序,指出了每个阶段需要考虑的关键问题。
Series
IP for Business
SMEs
Type of File
Print publication
Series
IP for Business
Translations
See all language versions
Published
Geneva, Switzerland : World Intellectual Property Organization, 2019.
Language
Chinese
Record Appears in
WIPO Publications
>
Chinese
Intellectual Property for Business
WIPO OAI Set
Added Corporate Author
世界知识产权组织
Browse Subjects
Franchises (Retail trade)
Law and legislation.
Intellectual property.
Small and medium-sized enterprises
Marks
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