@article{28648,
      note = {Description based upon print version of record.},
      url = {http://tind.wipo.int/record/28648},
      title = {Managing Intellectual Property in the Advertising  Industry.},
      abstract = {This study will address various IP-related issues that are  important for the efficient management of companies active  in creating and implementing advertising content and  campaigns.},
      doi = {https://doi.org/10.34667/tind.28648},
      recid = {28648},
      pages = {120 pages ;},
}