TY - GEN ID - 28289 KW - Trademarks. KW - Intellectual property. L1 - https://tind.wipo.int/record/28289/files/wipo_pub_944_2013-chapter2.pdf L2 - https://tind.wipo.int/record/28289/files/wipo_pub_944_2013-chapter2.pdf L4 - https://tind.wipo.int/record/28289/files/wipo_pub_944_2013-chapter2.pdf LA - eng LK - https://tind.wipo.int/record/28289/files/wipo_pub_944_2013-chapter2.pdf T1 - The Economics of Trademarks :Brand - Reputation and Image in the Global Marketplace. TI - The Economics of Trademarks :Brand - Reputation and Image in the Global Marketplace. UR - https://tind.wipo.int/record/28289/files/wipo_pub_944_2013-chapter2.pdf ER -