Celebrities can sell anything from cars to clothing, and we are constantly fascinated by their influence over our lifestyle choices. This book makes an important contribution to legal scholarship about the laws governing the commercial appropriation of fame. Exploring the right of publicity in the US and the passing off action in the UK and Australia, David Tan demonstrates how an appreciation of the production, circulation and consumption of fame can be incorporated into a pragmatic framework to further the understanding of the laws protecting the commercial value of the celebrity personality. Using contemporary examples such as social media and appropriation art, Tan shows how present challenges for the law may be addressed using this cultural framework. This book will be of interest to intellectual property law academics, judges, practitioners and students in the US and common law jurisdictions, as well as those in the field of cultural studies.
Note
7.2.1 Existence of Local Goodwill. Celebrities can sell anything from cars to clothing, and we are constantly fascinated by their influence over our lifestyle choices. This book makes an important contribution to legal scholarship about the laws governing the commercial appropriation of fame. Exploring the right of publicity in the US and the passing off action in the UK and Australia, David Tan demonstrates how an appreciation of the production, circulation and consumption of fame can be incorporated into a pragmatic framework to further the understanding of the laws protecting the commercial value of the celebrity personality. Using contemporary examples such as social media and appropriation art, Tan shows how present challenges for the law may be addressed using this cultural framework. This book will be of interest to intellectual property law academics, judges, practitioners and students in the US and common law jurisdictions, as well as those in the field of cultural studies.
Bibliography, etc. Note
Includes bibliographical references and index.
Formatted Contents Note
Cover Half-title page Series page Title page Copyright page Contents List of Figures Foreword by Professor Graeme Dinwoodie Preface Table of Cases This section is collapsed 1 Introduction This section is collapsed 2 Relevant Insights from Cultural Studies on Contemporary Fame This section is collapsed 3 The Right of Publicity in the United States This section is collapsed 4 Right of Publicity and Indicia of Identity This section is collapsed 5 Right of Publicity and the Appropriation of Commercial Value of Identity This section is collapsed 6 Right of Publicity and the Freedom of Speech under the First Amendment This section is collapsed 7 Cultural Studies and the Common Law Passing Off Action This section is collapsed 8 Twenty-First Century Challenges: Digital Fandom, Social Media and Fantasy Video Games This section is collapsed 9 Conclusions Bibliography Index.
Series
Cambridge intellectual property and information law.
Published
Cambridge, United Kingdom : Cambridge University Press, 2017.