This guide provides a solid grounding in concepts such as IP generation, IP valuation, portfolio management and the monetisation of IP assets, as well as practical guidance on setting an IP strategy and managing the risks associated with third-party intellectual property. Chapter features include key pointers, digestible chapter summaries, and helpful diagrams and checklists, as well as case studies to bring theory into sharp practical focus.
Note
Description based upon print version of record. This guide provides a solid grounding in concepts such as IP generation, IP valuation, portfolio management and the monetisation of IP assets, as well as practical guidance on setting an IP strategy and managing the risks associated with third-party intellectual property. Chapter features include key pointers, digestible chapter summaries, and helpful diagrams and checklists, as well as case studies to bring theory into sharp practical focus.
Formatted Contents Note
Front Cover Title Copyright Table of contents Introducing IP strategy Alexander Korenberg Kilburn & Strode LLP Stephen Robertson Metis Partners Ltd Intellectual property: A primer Lorna Brazell Osborne Clarke IP value and intangibles: acritical corporate resource Stephen Robertson Metis Partners Ltd Encouraging and supporting innovation Alex TameTame IP Ltd Developing an IP strategy Gareth Jones Swift Key Portfolio management Peter Cowan Northworks IP Paul Kallmes Metis Partners Inc Protecting your brand Ryan Pixton Kilburn & Strode LLP.
Trade secrets Nicholas Mitchell White & Black Limited Freedom to operate Alexander Korenberg Kilburn & Strode LLP IP policing Mike McLean TechInsights IP licensing Richard Buttrick RBIP Ltd Non-practising entities Colin Hunsley Josue Ortiz ClearViewIP Limited IP and tax strategy Richard Turner FTI Consulting LLP About the authors.
Available in Other Form
Print version: Korenberg, Mr Alexander Intellectual Property Strategy : A Practical Guide to IP Management London : Globe Law and Business Ltd,c2017