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\def\WIPO{World Intellectual Property Organisation}
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World Intellectual Property Report : Brands - Reputation and Image in the Global Marketplace.
2013
W H3 944(A) 2013
Available at WIPO Library
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Items
Details
Title
World Intellectual Property Report : Brands - Reputation and Image in the Global Marketplace.
Description
139 pages ; 30 cm.
ISBN
9789280524789
Alternate Call Number
W H3 944(A) 2013
Note
WIPO Publication 944(A) 2013.
Bibliography, etc. Note
Chinese text.
Formatted Contents Note
1. Branding the global economy; 2. The economics of trademarks.
Series
World Intellectual Property Report
Published
Geneva : World Intellectual Property Organization, 2013
Language
Chinese
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