@article{25848, note = {If the ECJ accepts the advocate general's recent Google opinion, its decision will have far-reaching effects on the advertising industry by aligning the European view more closely with that of the US courts. This would have a number of consequences for brand owners.}, author = {Gare, Stephen., and Sutin, Ala.}, url = {http://tind.wipo.int/record/25848}, title = {Bridging the divide over Google /}, recid = {25848}, pages = {1 volume ([3] pages) ;}, }