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Smart world : breakthrough creativity and the new science of ideas / Richard Ogle.
2007
G 991 OGL.S
Available at WIPO Library
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Items
Details
Title
Smart world : breakthrough creativity and the new science of ideas / Richard Ogle.
Description
x, 303 pages ; 23 cm
ISBN
9781591394174
1591394171 hardcover
1591394171 hardcover
Alternate Call Number
G 991 OGL.S
Summary
Since ancient times, people have believed that breakthrough ideas come from the brains of geniuses with awesome rational powers. In recent years, however, the paradigm has begun to shift toward the notion that the source of creativity lies "out there," in the network of connections between people and ideas. In this provocative book, Richard Ogle crystallizes the nature of this shift, and boldly outlines "a new science of ideas." The key resides in what he calls "idea-spaces," a set of nodes in a network of people (and their ideas) that cohere and take on a distinctive set of characteristics leading to the generation of breakthrough ideas. These spaces are governed by nine laws - illuminated in individual chapters with fascinating stories of dramatic breakthroughs in science, business, and art.
Bibliography, etc. Note
Includes bibliographical references (pages 265-291) and index.
Formatted Contents Note
1. Outing the mind; 2. Spaces to think with : reason, imagination, and the discovery of DNA; 3. Genius, imagination, and the nature of mind; 4. The fools on the hill : tipping points and the microcomputer revolution; 5. Darwinian networks, or why the fit get fitter; 6. The mathematical ecology of creativity; 7. Sex and the single doll : Barbie, Ruth Handler, and the navigation problem; 8. Think different : Frank Gehry and the law of hotspots; 9. The networked dynamics of risk : printing and the law of small-world networks; 10. The triumph of the imagination, new art, the new economy, and the law of integration; 11. Robots, poets, and the law of minimal effort; 12. Leadership, imagination, and the art of the long bet.
Linked Resources
Published
Boston, Massachusetts : Harvard Business School Press, c2007.
Language
English
Record Appears in
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