000025325 000__ 05584cam\a2200517\i\4500 000025325 001__ 25325 000025325 003__ SzGeWIPO 000025325 005__ 20230208150445.0 000025325 008__ 090914s2009\\\\enka\\\\rb\\\\001\0\eng\\ 000025325 020__ $$a9780199559374$$qPrint 000025325 035__ $$a(wipo)0 000025325 035__ $$a(OCoLC)251212673 000025325 040__ $$aSzGeWIPO$$beng$$erda$$cSzGeWIPO$$dCaBNVSL 000025325 041__ $$aeng 000025325 043__ $$ae------ 000025325 050_4 $$aKJC6569$$b.P75 2009 000025325 08204 $$a343.4084$$222 000025325 084__ $$aT 213 EZR.P 000025325 090__ $$c27675$$d27665 000025325 1001_ $$aEzrachi, Ariel.,$$aBernitz, Ulf.$$eEditors. 000025325 24510 $$aPrivate Labels, Brands and Competition Policy :$$bThe Changing Landscape of Retail Competition. 000025325 264_1 $$aOxford :$$bOxford University Press,$$c2009. 000025325 300__ $$axxxiii, 418 pages :$$billustrations ;$$c24 cm 000025325 336__ $$atext$$btxt$$2rdacontent 000025325 337__ $$aunmediated$$bn$$2rdamedia 000025325 338__ $$avolume$$bnc$$2rdacarrier 000025325 504__ $$aIncludes bibliographical references and index. 000025325 5050_ $$aPart I: The Nature of Retail Competition -- 1. Private labels - what drives them forward, Richard Herbert -- 2. The business model for manufacturers' brands, Dick Bell -- 3. Bargaining between retailers and their suppliers, John Thanassoulis & Howard Smith -- Part II: Market Power and the Abuse of Dominance -- 4. Market power in consumer goods industries, Robert L Steiner -- 5. Private labels and branded goods: Consumers' "horrors" and "heroes", Paul W Dobson & Ratula Chakraborty-- 6. Private Labels and Article 82 EC, Andres Font Galarza -- Part III: Vertical Restraints -- 7. Private labels, dual distribution and vertical restraints: An analysis of the competitive effects, David Gilo -- 8. The vertical/horizontal dichotomy in competition law: some reflections with regard to dual distribution and private labels, Ioannis Lianos -- Part IV: In-Store Competition, Pricing, Marketing And Advertising -- 9. Retailer and private labels: asymmetry of information, in-store competition and the control of shelf space, Pieter Kuipers -- 10. Misleading packaging, copycats and look-alikes: an unfair commercial practice?, Ulf Bernitz -- 11. Private labels, product variety, and price competition - lessons from the German grocery sector, Rainer Olbrich, Gundula Grewe & Ruth Orenstrat -- 12. Advertising, promotional campaigns and private labels, Ariel Ezrachi & Jonathan Reynolds -- Part V: Retail Consolidation and the Use of Remedies -- 13. Retail consolidation: the implications of mergers and buying alliances, John Ratliff -- 14. Retail competition - the use of ex-ante and ex-post remedies, Alistair Gorrie -- Part VI: Private Labales - The Us Experience -- 15. United States competition law policy - the private label experience, Jeffrey Schmidt & Terry Calvani -- Part VII: Consumer Welfare and Enforcement Standard -- 16. The 'consumer welfare' standard as a form of substantive protection for consumers under European competition law, Philip Marsden & Peter Whelan -- 17. Welfare objective and enforcement standard in competition law, Renato Nazzini 000025325 520__ $$aThe growing use of private labels in recent years has affected significantly the landscape of retail competition, with major retailers no longer being confined to their traditional role as purchasers and distributors of branded goods. By selling their own-label products within their outlets they are competing with their upstream brand suppliers for sales and shelf space. This unique relationship, and the continued strengthening of private labels, raises important questions as to their pro-competitive effects and possible negative effects. This book provides an in-depth review of the range of competitive and intellectual property issues raised in connection with private brands in Europe and the US. It examines the development of private labels and their impact on retail competition, then moves on to focus on policy and question the adequacy of current economic and legal analysis in light of the characteristics of own-label competition, and finally it presents a thorough evaluation of the legal issues in the field, including chapters on horizontal and vertical effects, dominance, mergers and acquisitions, intellectual property, copycat packaging and consumer welfare. The book contains a collection of essays reflecting the debate on the impact of private labels upon competition, investment and innovation in the retail sector. The ideas and arguments underlying the articles have been developed through a series of seminars held in the Oxford Centre for Competition Law and Policy over the last three years. Participants in these seminars have included competition officials, law academics, practitioners and representatives from industry. 000025325 650_0 $$aBrand name products$$xLaw and legislation$$zEurope. 000025325 650_0 $$aRetail trade$$xLaw and legislation$$zEurope. 000025325 650_0 $$aHouse brands$$zEurope. 000025325 650_0 $$aCompetition. 000025325 650_4 $$aCompetition Law 000025325 650_6 $$aProduits de marque$$xDroit$$zEurope. 000025325 650_6 $$aConcurrence$$zEurope. 000025325 651_0 $$aEurope$$xCommerce$$xLaw and legislation. 000025325 7001_ $$aDick Bell,$$aUlf Bernitz,$$aTerry Calvani,$$aRatula Charkaborty,$$aPaul W Dobson,$$aAriel Ezrachi,$$aAndres Font Galarza,$$aDavid Gilo,$$aAlistair Gorrie,$$aGundula Grewe,$$aRichard Herbert,$$aPieter Kuipers,$$aIoannis Lianos,$$aPhilip Marsden,$$aRenato Nazzini,$$aRainer Olbrich,$$aRuth Orenstrat,$$aJohn Ratliff,$$aJonathan Reynolds,$$aJeffrey Schmidt,$$aHoward Smith,$$aRobert L Steiner,$$aJohn Thanassoulis,$$aPeter Whelan.$$eContributors. 000025325 942__ $$cMON$$jT 213 EZR.P 000025325 952__ $$w2009-08-14$$p2009-0655$$r90.25$$u39204$$bMAIN$$10$$kT 213 EZR.P$$v2009-08-14$$ztagged$$71 000025325 952__ $$w2009-12-10$$p2009-0908$$r90.25$$u39458$$bMAIN$$10$$kT 213 EZR.P$$v2009-12-10$$ztagged$$71 000025325 952__ $$w2010-04-20$$p2010-0340$$r90.95$$u39835$$bMAIN$$10$$kT 213 EZR.P$$v2010-04-20$$ztagged$$71 000025325 980__ $$aBIB 000025325 999__ $$c27675$$d27675