000025296 000__ 02276cam\a2200541\i\4500 000025296 001__ 25296 000025296 003__ SzGeWIPO 000025296 005__ 20210318105007.0 000025296 008__ 080603s2008\\\\ctu\\\\\rb\\\\001\|\eng\\| eng 000025296 020__ $$a9781846611025 000025296 020__ $$z9781845511025 000025296 020__ $$z1845511026 000025296 020__ $$z9781845511029 000025296 020__ $$z1846611024$$qhardback 000025296 020__ $$z9781946611025 000025296 035__ $$a(wipo)005585268 000025296 035__ $$a(OCoLC)1159935609 000025296 040__ $$aSzZuIDS NEBIS UNI-RWI$$beng$$erda$$cSzGeWIPO$$dCaBNVSL 000025296 043__ $$ae-uk--- 000025296 050_4 $$aKD1439$$b.L39 2008 000025296 072_7 $$aZB3407$$2Z01 000025296 08204 $$a346.41048$$222 000025296 08204 $$a346.410488$$222 000025296 084__ $$aK 332 CLI.B 000025296 090__ $$c27643$$d27633 000025296 1001_ $$aClive, Lawrence.,$$eauthor. 000025296 24510 $$aBrands :$$blaw, practice and precedents /$$cClive Lawrence. 000025296 264_1 $$aBristol; :$$bJordan Publishing,$$c2008. 000025296 300__ $$axxxii, 543 pages ;$$c[28] cm 000025296 336__ $$atext$$btxt$$2rdacontent 000025296 337__ $$aunmediated$$bn$$2rdamedia 000025296 338__ $$avolume$$bnc$$2rdacarrier 000025296 500__ $$aCD-ROM entitled 'Brands : Law, Practice and Precedents': contains the complete Introduction, Commentaries and Precedent material of Chapter 15 of the book. It is designed to be used in conjuction with the text. The material it contains can be downloaded and customized. --(see CD-ROM). 000025296 504__ $$aIncludes bibliographical references and index. 000025296 5050_ $$a1. What is a brand? 2. Legal aspects of brands: an overview; 3. Trade marks; 4. Designs and registered designs; 5. Copyright; 6. Performers' rights and moral rights; 7. Passing off; 8. Database rights; 9. Patents and rights allied to intellectual property; 10. Defamation; 11. Creation strategies; 12. Brand management strategies; 13. Brand exploitation; 14. Precedents. 000025296 650_0 $$aBrand name products$$xLaw and legislation. 000025296 650_0 $$aTrademarks$$xLaw and legislation. 000025296 650_0 $$aIntellectual property$$zGreat Britain. 000025296 650_0 $$aIntellectual property. 000025296 650_0 $$aCopyright. 000025296 650_0 $$aPatents. 000025296 650_4 $$aTrade marks 000025296 650_4 $$aIntellectual property rights 000025296 653__ $$aDesigns 000025296 8524_ $$bZ16$$jNa 5007 000025296 942__ $$cMON$$jK 332 CLI.B 000025296 952__ $$w2009-07-22$$p2009-0615$$r114.00$$u39164$$bMAIN$$10$$kK 332 CLI.B$$v2009-07-22$$ztagged$$71 000025296 980__ $$aBIB 000025296 999__ $$c27643$$d27643