TY  - GEN
AB  - "In 1876, the first year of trademark registration, over 10,000 applications were made in Britain, David Newton, a trademark and patent specialist, has selected 222 of the most intriguing and visually compelling. Some are well-known names; others provoke interest because of their strangeness or the extraordinary tale they tell. From Carlsberg beer to Triumph cars, from Lillywhite's cricket bats and Blue Circle cement to Bird's custard, from Dents gloves to Ransome's agricultural machinery, and Lea & Perrin's sauce to Beecham's pills, Trademarked reveals the history of these brands, the companies which registered them, and how the brands have developed over the years."--Jacket.
AU  - Newton, David C.,
CN  - HD69.B7
ID  - 25064
KW  - Brand name products
KW  - Brand names
KW  - Trademarks
KW  - Brand name products.
KW  - Trademarks.
KW  - Patents
N2  - "In 1876, the first year of trademark registration, over 10,000 applications were made in Britain, David Newton, a trademark and patent specialist, has selected 222 of the most intriguing and visually compelling. Some are well-known names; others provoke interest because of their strangeness or the extraordinary tale they tell. From Carlsberg beer to Triumph cars, from Lillywhite's cricket bats and Blue Circle cement to Bird's custard, from Dents gloves to Ransome's agricultural machinery, and Lea & Perrin's sauce to Beecham's pills, Trademarked reveals the history of these brands, the companies which registered them, and how the brands have developed over the years."--Jacket.
SN  - 9780750945905
T1  - Trademarked :a history of well-known brands, from Aertex to Wright's Coal Tar /
TI  - Trademarked :a history of well-known brands, from Aertex to Wright's Coal Tar /
ER  -