TY - GEN AB - Focuses on the intersection of law and business as it relates to the strategic management of intellectual property. This book combines the statutory framework of intellectual property, case law, business and legal principles of accounting and valuation, and multiple case studies of successful companies. AU - Arena, Christopher M., AU - Carreras, Eduardo M., CN - KF2979 ID - 25053 KW - Intellectual property. KW - Economic aspects KW - United States N2 - Focuses on the intersection of law and business as it relates to the strategic management of intellectual property. This book combines the statutory framework of intellectual property, case law, business and legal principles of accounting and valuation, and multiple case studies of successful companies. SN - 9780195338386 T1 - The business of intellectual property / TI - The business of intellectual property / ER -