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Understanding and profiting from intellectual property : a guide for practitioners and analysts / Deli Yang.
2008
F 191 YAN.U
Available at WIPO Library
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Details
Title
Understanding and profiting from intellectual property : a guide for practitioners and analysts / Deli Yang.
Author
Yang, Deli, 1964- author.
Description
xxii, 309 pages : illustrations ; 23 cm
ISBN
9781403991720
1403991723 alk. paper
9780230582071 electronic book
0230582079 electronic book
1403991723 alk. paper
9780230582071 electronic book
0230582079 electronic book
Alternate Call Number
F 191 YAN.U
Summary
This book discusses the strategic and managerial issues surrounding intellectual property (IP) and the international commercialisation of these embedded products in the international market. Four sections cover Fundamentals of IP, Country Factors and Their Impact on IP, International Management of IP and International Strategies of IP. The discussions are supported by relevant case studies and statistical data.
Note
Includes bibliographical references and index.
Bibliography, etc. Note
Includes bibliographical references and index.
Formatted Contents Note
1. Understanding and profiting from intellectual property: a beginning; 2. Intellectual property theories; 3. Intellectual property systems; 4. The effects of intellectual property on political economy; 5. The effects of political economy on intellectual property; 6. The effects of culture on intellectual property; 7. Managing intellectual property assets; 8. Valuing intellectual property; 9. Commercializing intellectual property internationally; 10. Licensing and contracting intellectual property internationally; 11. Global piracy and strategic responses; 12. Understanding and profiting from intellectual property: new beginnings.
Understanding and profiting from IP : a beginning
Intellectual property theories
Intellectual property systems
The effects of intellectual property on political economy
The effects of political economy on intellectual property
The effects of culture on intellectual property
Managing intellectual property assets
Valuing intellectual property
Commercialising intellectual property internationally
Licensing and contracting intellectual property internationally
Global piracy and strategic responses
Understanding and profiting from IP : new beginnings.
Understanding and profiting from IP : a beginning
Intellectual property theories
Intellectual property systems
The effects of intellectual property on political economy
The effects of political economy on intellectual property
The effects of culture on intellectual property
Managing intellectual property assets
Valuing intellectual property
Commercialising intellectual property internationally
Licensing and contracting intellectual property internationally
Global piracy and strategic responses
Understanding and profiting from IP : new beginnings.
Linked Resources
Table of contents only
Linked Resources
Contributor biographical information
Publisher description
Publisher description
Published
Basingstoke [England] : Palgrave Macmillan, 2008.
Language
English
Record Appears in
all