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000024791 1001_ $$aBird, Robert.$$aJain, Subhash C.$$eauthor.
000024791 24514 $$aThe global challenge of intellectual property rights.
000024791 264_1 $$aCheltenham, UK :$$aNorthampton, MA, USA :$$bEdward Elgar,$$c2008.
000024791 300__ $$axix, 293 pages ;$$c24 cm
000024791 336__ $$atext$$btxt$$2rdacontent
000024791 337__ $$aunmediated$$bn$$2rdamedia
000024791 338__ $$avolume$$bnc$$2rdacarrier
000024791 504__ $$aIncludes bibliographical references and index.
000024791 5050_ $$aPreface -- Part I: Introduction -- 1. The Continuing Challenge of Global Intellectual Property Rights / Robert C. Bird and Subhash C. Jain -- Part II: Developed Nations in a Global Market -- 2. Unifying the International Law of Business Method and Software Patents / Larry A. DiMatteo and Robert E. Thomas -- 3. Secondary Liability for Intellectual Property Law Infringement in the International Arena: Framing the Dialogue / Lynda J. Oswald -- 4. Coming Attractions: Opportunities and Challenges in Thwarting Global Movie Piracy / Lucille M. Ponte -- Part III: India and China -- 5. Protecting Well Known Marks in China: Challenges for Foreign Mark Holders / Stephanie M. Greene -- 6. India: A Study in Patent-Law Effects / George T. Haley and Usha C.V. Haley -- 7. Employee Disclosures of Trade Secrets in China: Prevention Strategies / Marisa Anne Pagnattaro -- 8. The Indian Patent Matrix: Issues in Patent Amendment 2005 / V.C. Vivekanandan -- 9. Intellectual Property, Foreign Direct Investment and the China Exception / Peter K. Yu -- Part IV: Value Capture and Retention Strategies -- 10. Protecting Unconventional Trademarks in the European Union and the United States / Willajeanne F. McLean -- 11. National IPR Policies and Multinational R&D Strategies: An Interactive Perspective / Minyuan Zhao and Bernard Yeung -- Part V: Perspectives of Emerging Nations -- 12. The Vulnerability of Middle Developed Countries to Changes in Foreign Investment Arising from Intellectual Property Appropriation / Robert C. Bird and Daniel R. Cahoy -- 13. Intellectual Property Reform in Developing Countries: Trade and Investment Dimensions / Douglas Lippoldt -- 14. A Skeptic’s View of Intellectual Property Rights / Donald G. Richards -- Index
000024791 520__ $$aThe importance of intellectual property rights is now well established as a vital component in the success of firms and nations. The diverse contributors to this volume, drawn from the fields of law, business and economics, clarify and analyze the problems and promise of IP policy from a global perspective. They discuss both developed and emerging nations and advance the understanding of this increasingly important topic.  The articles address issues from an interdisciplinary focus with an emphasis on current topical issues. Topics addressed include intellectual rights protection in emerging nations such as China, an exploration of a specific cross-national intellectual property perspective, strategies for protecting intellectual property rights, and a guide to understanding emerging and non-western legal systems. A mix of theoretical and practical observations helps the reader navigate the increasingly international topic of intellectual property as well as offers strategies for optimal utilization of intellectual property assets. The volume serves well both as a solution-oriented book and as a tool for facilitating further discussion and analysis in the classroom.  Scholars and students in law, business and economics, as well as business practitioners interested in a global perspective on IP policy, will enjoy this book.
000024791 650_0 $$aIntellectual property (International law)
000024791 650_0 $$aTechnological innovations.
000024791 650_0 $$aCompetition, International.
000024791 650_0 $$aLaw and globalization.
000024791 650_0 $$aIntellectual property.
000024791 650_4 $$aIntellectual property rights
000024791 650_4 $$aIntellectual property assets
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000024791 952__ $$w2010-05-11$$p2010-0399$$r81.00$$u39894$$bMAIN$$10$$kM 245 BIR.G$$v2010-05-11$$ztagged$$71
000024791 955__ $$apc15 2008-09-09
000024791 980__ $$aBIB
000024791 999__ $$c27095$$d27095