TY  - GEN
N2  - "The proper management of intellectual property assets is essential to a healthy business, but knowing how to proactively protect IP assets is far from intuitive. Intellectual property laws are complicated and require nuanced treatment by the executive in charge of making strategic deals and developing a company's assets. Intellectual Property Culture is designed to help attorneys and executives build a business culture in which the development and management of intellectual property is as painless - and productive - as possible.".
AB  - "The proper management of intellectual property assets is essential to a healthy business, but knowing how to proactively protect IP assets is far from intuitive. Intellectual property laws are complicated and require nuanced treatment by the executive in charge of making strategic deals and developing a company's assets. Intellectual Property Culture is designed to help attorneys and executives build a business culture in which the development and management of intellectual property is as painless - and productive - as possible.".
T1  - Intellectual property culture :strategies to foster successful patent and trade secret practices in everyday business /
AU  - Dobrusin, Eric M.,
AU  - Krasnow, Ronald A.,
CN  - KF2979
ID  - 24763
KW  - Intellectual property
KW  - Patent practice
KW  - Trade secrets
KW  - Patent law
KW  - Patents
SN  - 9780195338331 
TI  - Intellectual property culture :strategies to foster successful patent and trade secret practices in everyday business /
ER  -