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The economic regulation of broadcasting markets : evolving technology and the challenges for policy / edited by Paul Seabright and Jürgen von Hagen.
Seabright, Paul., author.; Seabright, Paul, Herausgeber.; Hagen, Jürgen von, Herausgeber.; Von Hagen, Jürgen.
2007
P 23 SEA.E
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Title
The economic regulation of broadcasting markets : evolving technology and the challenges for policy / edited by Paul Seabright and Jürgen von Hagen.
Author
Seabright, Paul., author.
Seabright, Paul, Herausgeber.
Hagen, Jürgen von, Herausgeber.
Von Hagen, Jürgen.
Description
xii, 356 pages : illustrations ; 24 cm
ISBN
9780521696340
052187405X hardback
9780521874052
0521696348 paperback
0511285086
9780511285080
0511284268
9780511284267
9780511286568 electronic book
9780511611124
Alternate Call Number
P 23 SEA.E
Summary
This book provides a state-of-the-art analysis of broadcasting regulation using the insights of modern microeconomics.
Note
2 Technological and regulatory developments in broadcasting: an overview / Colin Rowat 11 -- Part II Questions of principle in broadcasting regulation -- 3 Competition and market power in broadcasting: where are the rents? / Paul Seabright, Helen Weeds 47 -- 4 Public service broadcasting in the digital world / Mark Armstrong, Helen Weeds 81 -- 5 Regulation for pluralism in media markets / Michele Polo 150 -- 6 Regulation of television advertising / Simon P. Anderson 189 -- 7 Market definition in printed media industries: theory, practice and lessons for broadcasting / Elena Argentesi, Marc Ivaldi 225 -- Part III Institutional approaches in various jurisdictions -- 8 Policymaking and policy trade-offs: broadcast media regulation in the United States / Peter J. Alexander, Keith Brown 255 -- 9 The European Union / Pierre Buigues, Valerie Rabassa 280 -- 10 Competition policy and sector-specific economic media regulation: and never the twain shall meet? / Einar Hope 310.
Bibliography, etc. Note
Includes bibliographical references and index.
Formatted Contents Note
1. Introduction: the future of economic regulation in broadcasting markets; 2. Technological and regulatory developments in broadcasting: an overview; 3. Competition and market power in broadcasting: where are the rents? 4. Public service broadcasting in the digital world; 5. Regulation for pluralism in media markets; 6. Regulation of television advertising; 7. Market definition in printed media industries: theory, practice and lessons for broadcasting; 8. Policymaking and policy trade-offs: broadcast media regulation in the United States; 9. The European Union; 10. Competition policy and sector-specific economic media regulation: and never the twain shall meet?

Introduction: The future of economic regulation in broadcasting markets / Jürgen von Hagen and Paul Seabright
Technological and regulatory developments in broadcasting : an overview / Colin Rowat
Competition and market power in broadcasting : where are the rents? / Paul Seabright and Helen Weeds
Public service broadcasting in the digital world / Mark Armstrong and Helen Weeds
Regulation for pluralism in media markets / Michele Polo
Regulation of television advertising / Simon P. Anderson
Market definition in printed media industries : theory, practice and lessons for broadcasting / Elena Argentesi and Marc Ivaldi
Policymaking and policy trade-offs : broadcast media regulation in the United States / Peter J. Alexander and Keith Brown
The European Union / Pierre Buigues and Valérie Rabassa
Competition policy and sector-specific economic media regulation : and never the twain shall meet / Einar Hope.
Published
Cambridge : Cambridge University Press, 2007.
Language
English
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