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Trade marks and brands : an interdisciplinary critique /
2008
K 332 BEN.T
Disponible à WIPO Library
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Articles
Détails
Titre
Trade marks and brands : an interdisciplinary critique /
Description
xxxvi, 434 pages ; 23 cm.
ISBN
9780521889650 Print
9780511495212 eBook
9780511495212 eBook
Autre cote
K 332 BEN.T
Résumé
A collection of essays examining the nature and function of trade marks and brands.
Bibliographie, remarque
Includes bibliographical references (pages 398-422) and index.
Remarque du contenu formatté
I. Legal and economic history; II. Current positive law in the EU and the USA; III. Linguistics; IV. Marketing; V. Sociology; VI. Law and economics; VII. Philosophy; VIII. Anthropology; IX. Geography.
Publié
Cambridge, UK : Cambridge University Press, 2008.
Langue
Anglais
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