Part I. 1. Introduction, 2. The value and functions of the broadcast media: protecting the citizen viewer, 3. Regulation and the viewer in a changing broadcasting environment, 4. Union competence, 5. European broadcasting policy, Part II. 6. Access, 7. Media ownership:impact on access and content, 8. Jurisdiction, forum shopping and the "race to the bottom" 9. Advertising placement and frequency:balancing the needs of viewers and commercial interests, 10. Negative content regulation, 11. Positive content regulation:quotas, 12. Privatisation of sport and listed events, 13. State aid:constraints on public service broadcasting.