@article{23837, author = {Sterne, Robert, and Laurie, Ron.}, url = {http://tind.wipo.int/record/23837}, title = {The CIPO manifesto.}, abstract = {Abstract: The time has come for all large companies to appoint a chief intellectual property officer. Without a senior executive with overall responsibility for all aspects of the IP function, no company can hope to maximise the value of the rights it owns.}, recid = {23837}, pages = {1 volume ([5] pages) ;}, }