000023805 000__ 06223cam\a2200601\i\4500 000023805 001__ 23805 000023805 003__ SzGeWIPO 000023805 005__ 20230717102831.0 000023805 008__ 070419s2007\\\\enka\\\\rb\\\\001\0\eng\\ 000023805 020__ $$a9780749449889$$qPrint 000023805 020__ $$a9780749452131 000023805 035__ $$a(wipo)14814214 000023805 035__ $$a(OCoLC)85690629 000023805 040__ $$aSzGeWIPO$$beng$$erda$$cSzGeWIPO$$dCaBNVSL 000023805 041__ $$aeng 000023805 05000 $$aKJC2636$$b.J65 2007 000023805 08204 $$a346.24048$$222 000023805 084__ $$aF 191 JOL.T 000023805 090__ $$c26044$$d26041 000023805 1001_ $$aJolly, Adam;$$aPhilpott, Jeremy. 000023805 24514 $$aThe handbook of European intellectual property management :$$bdeveloping, managing and protecting your company's intellectual property. 000023805 264_1 $$aLondon :$$bKogan Page,$$c2007. 000023805 300__ $$axl, 434 pages :$$billustrations (some color) ;$$c25 cm 000023805 336__ $$atext$$btxt$$2rdacontent 000023805 337__ $$aunmediated$$bn$$2rdamedia 000023805 338__ $$avolume$$bnc$$2rdacarrier 000023805 500__ $$a"In association with European Patent Office." 000023805 500__ $$aSul front.: In association with European Patent Office. 000023805 504__ $$aIncludes bibliographical references and index. 000023805 5050_ $$a1.1 Europe's IP architecture -- 1.2 The strategic role of IP in European business -- 1.3 IP in the knowledge economy -- 1.4 IP and open innovation -- 1.5 Managing patents as assets -- 1.5 Europe's different IP cultures -- 2.1 Patents -- 2.2 Trademarks --2.3 Copyright in Europe -- 2.4 designs -- 2.5 Utility models -- 2.6 Trade secrets -- 3.1 Innovation rights -- 3.2 Building an international knowledge business -- 3.3 IP and proof of concept -- 3.4 Business-university collaboration -- 3.5 Managing IP in collaborative ventures -- 3.6 Licensing as a growth strategy in Europe -- 3.7 Innovation support in Europe -- 4.1 Creating a patent position in Europe -- 4.2 European patents: differents from the United States -- 4.3 Prior art searching -- 4.4 Portfolio building -- 4.5 Patents exceptions -- 4.6 Patent clearances -- 4.7 Patents on a budget -- 5.1 Issues in European copyright -- 5.2 Copyight and the digital economy -- 5.3 Digital policy management -- 5.4 Digital distribution and Creative Commons -- 6.1 Taking products and services to market across Europe -- 6.2 Managing brand and design portfolios in Europe -- 6.3 Building a strong (European)trade mark -- 6.4 defending brands -- 7.1 Intellectual assets management -- 7.2 Inventions by employees -- 7.3 IP and the web -- 7.4 Database rights -- 8.1 Valuing IP, intangibles and goodwill -- 8.2 Brand valuation -- 8.3 The monetization of intellectual property -- 8.4 Patent evaluation -- 9.1 Raising finance through IP -- 9.2 Investors and IP risks -- 9.3 IP and acquisitions -- 9.4 IP and private equity -- 10.1 Germany -- 102. The United Kingdom -- 103. France -- 104. Italy -- 105. Spain -- 106. The Nordic countries -- 107. Benelux -- 108. Ireland -- 109. The accession states -- 11.1 Litigation strategies for European IP registered rights -- 11.2 Differences in patent litigation -- 11.3 Opposition at he European Patent Office -- 11.4IP assurance. 000023805 5050_ $$aEurope's IP architecture -- The strategic role of IP in European business -- IP in the knowledge economy -- IP and open innovation -- Managing patents as assets -- Europe's different IP cultures -- Patents -- Trade marks -- Copyright in Europe -- Designs -- Utility models -- Trade secrets -- Innovation rights -- Building an international knowledge business -- IP and proof of concept -- Business-university collaboration -- Managing IP in collaborative ventures -- Licensing as a growth strategy in Europe -- Innovation support in the new Europe -- Creating a patent position in Europe -- European patents : differences from the United States -- Prior art searching -- Portfolio building -- Patent exceptions -- Patent clearances -- Patents on a budget -- Issues in European copyright -- Copyright and the digital economy -- Digital policy management -- Digital distribution and Creative Commons -- Taking products and services to market across Europe -- Managing brand and design portfolios in Europe -- Building a strong (European) trade mark -- Defending brands -- Intellectual assets management -- Inventions by employees -- IP and the web -- Database rights -- Valuing IP, intangibles and goodwill -- Brand valuation -- The monetization of intellectual property -- Patent evaluation -- Raising finance through IP -- Investors and IP risks -- IP and acquisitions -- IP and private equity -- Germany -- The United Kingdom -- France -- Italy -- Spain -- The Nordic countries -- Benelux -- Ireland -- The accession states -- Litigation strategies for European IP registered rights -- Differences in patent litigation -- Opposition at the European Patent Office -- IP insurance. 000023805 520__ $$a"The Handbook of European Intellectual Property Management shows companies how to create value from their patents, trade marks, designs, copyrights, and knowledge bases. It also offers advice to business support organizations seeking to promote their services to executives and entrepreneurs who are concerned about IP issues. Drawing on a wide range of expertise, the Handbook reveals how IP contributes to improved competitive performance and to greater value on the balance sheet, and also offers a template of "best practice" in IP management. Practical and easy-to-follow, it explains clearly the multitude of legal rights and processes involved, and it takes managers through the cycle of IP: how to create IP; how to secure and protect it; how to use yours or someone else's; and how to manage IP most profitably." http://www.loc.gov/catdir/enhancements/fy0715/2007016444-d.html. 000023805 650_0 $$aTrademarks$$zEurope. 000023805 650_0 $$aIntellectual property$$zEurope. 000023805 650_0 $$aCopyright$$zEurope. 000023805 650_0 $$aPatents$$zEurope. 000023805 650_4 $$aPatent law 000023805 650_6 $$aPropriété intellectuelle$$zEurope. 000023805 650_6 $$aPropriété intellectuelle. 000023805 651_0 $$aEurope$$xCommerce$$xLaw and legislation. 000023805 85641 $$3Table of contents only$$uhttp://www.loc.gov/catdir/toc/ecip0716/2007016444.html 000023805 85641 $$3Publisher description$$uhttp://www.loc.gov/catdir/enhancements/fy0715/2007016444-d.html 000023805 906__ $$a7$$brix$$corignew$$d1$$eecip$$f20$$gy-gencatlg 000023805 942__ $$cMON$$jF 191 JOL.T 000023805 952__ $$w2007-08-10$$p2007-0551$$r33.55$$u37357$$bMAIN$$10$$kF 191 JOL.T$$v2007-08-10$$zTagged$$71 000023805 952__ $$w2007-12-06$$p2007-0709$$r33.55$$u37619$$bMAIN$$10$$kF 191 JOL.T$$v2007-12-06$$zTagged$$71 000023805 955__ $$asg29 2007-04-19$$isg29 2007-04-19$$aaa04 2007-04-19 000023805 980__ $$aBIB 000023805 999__ $$c26044$$d26044