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The art of the long view : paths to strategic insight for yourself and your company / Peter Schwartz.
1996
A 9 SCH.A
Available at WIPO Library
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Details
Title
The art of the long view : paths to strategic insight for yourself and your company / Peter Schwartz.
Description
xvi, 272 pages ; 24 cm.
ISBN
0385267320
9780385267328
9780307816115 electronic book
0307816117 electronic book
0471977853
9780471977858
186316099X
9781863160995
9780385267328
9780307816115 electronic book
0307816117 electronic book
0471977853
9780471977858
186316099X
9781863160995
Alternate Call Number
A 9 SCH.A
Summary
What increasingly affects all of us, whether professional planners or individuals preparing for a better future, is not the tangibles of life'bottom-line numbers, for instance'but the intangibles: our hopes and fears, our beliefs and dreams. Only stories'scenarios'and our ability to visualize different kinds of futures adequately capture these intangibles. In The Art of the Long View, now with the addition of an all-new User's Guide, Peter Schwartz outlines the "scenaric" approach, giving you the tools for developing a strategic vision within your business. Schwartz describes the new techniques, originally developed within Royal/Dutch Shell, based on many of his firsthand scenario exercises with the world's leading institutions and companies, including the White House, EPA, BellSouth, PG & E, and the International Stock Exchange.
Note
Contents : Introduction to the paperback edition : the strategic conversation - Broadening the long view; The pathfinder's tale; The Smith & Hawken story : the process of scenario-building; The scenario-building animal; Uncovering the decision; Information-hunting and gathering; Creating scenario building blocks; Anatomy of a new driving force : the global teenager; Composing a plot; The world in 2005 : three scenarios; Rehearsing the future; Epilogue : to my newborn son; Afterword : the value of a strategic conversation; User's guide : how to hold a strategic conversation; Appendix : steps to developing scenarios; Endnotes; Scenario planning : select bibliography.
Later edition (1996) published under a different title: Art of the long view : paths to strategic insight for yourself and your company.
Titre de la couv.: The art of the long view : planning for the future in an uncertain world.
"Planning for the future in an uncertain world"--Cover.
Omsl.- og rygtit.: The art of the long view : planning for the future in an uncertain world.
Compl. del tit. in cop.: Planning for the future in an uncertain world.
Later edition (1996) published under a different title: Art of the long view : paths to strategic insight for yourself and your company.
Titre de la couv.: The art of the long view : planning for the future in an uncertain world.
"Planning for the future in an uncertain world"--Cover.
Omsl.- og rygtit.: The art of the long view : planning for the future in an uncertain world.
Compl. del tit. in cop.: Planning for the future in an uncertain world.
Bibliography, etc. Note
Includes bibliographical references (pages 256-258) and index.
Formatted Contents Note
Introduction to the paperback edition: The strategic conversation : broadening the long view
The pathfinder's tale
The Smith & Hawken story : the process of scenario-building
The scenario-building animal
Uncovering the decision
Information-hunting and -gathering
Creating scenario building blocks
Anatomy of a new driving force : the global teenager
Composing a plot
The world in 2005 : three scenarios
Rehearsing the future
Epilogue : to my newborn son
Afterword: The value of a strategic conversation
User's guide : how to hold a strategic conversation
Appendix: Steps to developing scenarios.
The pathfinder's tale
The Smith & Hawken story : the process of scenario-building
The scenario-building animal
Uncovering the decision
Information-hunting and -gathering
Creating scenario building blocks
Anatomy of a new driving force : the global teenager
Composing a plot
The world in 2005 : three scenarios
Rehearsing the future
Epilogue : to my newborn son
Afterword: The value of a strategic conversation
User's guide : how to hold a strategic conversation
Appendix: Steps to developing scenarios.
Series
Series
Currency paperback.
Published
New York : Crown Business, [1996]
Language
English
Record Appears in
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