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000022250 1001_ $$aMccarthy, J. Thomas,$$d1937-$$eauthor.
000022250 24510 $$aMcCarthy on trademarks and unfair competition /$$cJ. Thomas McCarthy.
000022250 24630 $$aTrademarks and unfair competition
000022250 250__ $$aFourth edition.
000022250 264_1 $$a[St. Paul, MN] :$$bWest Group,$$c[1998]
000022250 300__ $$a6 volumes (loose-leaf) ;$$c25 cm.
000022250 336__ $$atext$$btxt$$2rdacontent
000022250 337__ $$aunmediated$$bn$$2rdamedia
000022250 338__ $$avolume$$bnc$$2rdacarrier
000022250 4901_ $$aIntellectual property library
000022250 500__ $$aRev. ed. of: Trademarks and unfair competition. 2nd ed. 1984.
000022250 504__ $$aIncludes bibliographical references and index.
000022250 5050_ $$aVolume 1 : Chapter 1. Basic principles of unfair competition : 1. Introduction; 2. Development and growth; 3. Free competition and fair competition; 4. Exclusive rights and the public domain; Chapter 2. Fundamental principles of trademark protection : 1. Policy rationales; 2. Good will; 3. Consumer protection; Chapter 3. The functions of trademarks : 1. Introduction; 2. Identification; 3. Source; 4. Quality; 5. Advertising; Chapter 4. Terminology in trademark and unfair competition law : 1. Introduction; 2. Archaic definitions; 3. Modern definitions; Chapter 5. Historical basis of trademarks and legislative history; Chapter 6. Trademarks compared to patents and copyrights : 1. Overall comparison of patents, trademarks and copyrights; 2. Patents compared to trademarks; 3. Copyrights compared to trademarks; 4. Can a label or trademark be copyrighted? 5. Copyright for commercial works and advertising; Chapter 7. Trademark and trade dress formats : 1. Usual trademark formats; 2. Color; 3. Trade dress in product and container shapes; 4. Functionality; 5. Registration of container and product configurations; 6. Other trademark formats; Chapter 8. Trade dress : 1. Basic rules of trade dress protection; 2. Secondary meaning for trade dress protection; 3. Test of unfair competition in trade dress simulation : likelihood of confusion; 4. Defenses; Chapter 9. Corporate, business and professional trade names and service marks : 1. Common law and federal protection; 2. Names of charitable corporations, professional and fraternal groups, educational and religious institutions; 3. The effect of defendant's state incorporation or registration; 4. Service marks; 5. Federal registration; Volume 2 : Chapter 10. Literary, artistic and entertainment rights : 1. Literary and entertainment titles; 2. Artistic and entertainment rights; 3. Misappropriation; Chapter 11. The spectrum of distinctiveness of marks : 1. In general; 2. Fanciful and arbitrary marks; 3. Descriptive marks; 4. Federation registration : descriptive, misdescriptive and deceptive marks; 5. Suggestive marks; 6. Strength of marks; Chapter 12. Generic terms : 1. Generic terms cannot be trademarks; 2. Test of genericness; 3. Difference between highly descriptive terms and generic terms; 4. Genus of products; 5. Names of new products; 6. Precautions to prevent generic use; 7. Reclaiming generic terms from the public domain; 8. Types of generic usage; 9. Abbreviations, misspelling and composite generic terms; 10. Foreign generic terms; 11. Generic terms and secondary meaning; 12. De Facto secondary meaning; 13. Trademark rights upon expiration of patent; 14. Generic terms and federal registration; Chapter 13. Personal names as marks : 1. Introduction; 2. Secondary meaning; 3. Fair use defense; 4. Generic personal names; 5. Famous and historical names; 6. Federal registration; Chapter 14. Geographic term marks : 1. Geographic descriptiveness; 2. Fair use defense; 3. Geographic terms as generic designations: 4. Deceptive usage of geographic designations: 5. Federal registration; Chapter 15. Secondary meaning : 1. Distinctiveness through secondary meaning; 2. Proving secondary meaning; 3. Federal registration and secondary meaning; Chapter 16. Acquisition and priority of trademark rights : 1. Acquisition and priority of trademark rights; 2. Ownership; Chapter 17. Loss of trademark rights : 1. Introduction; 2. Abandonment through "non-intentional" acts of owner; 3. Abandonment through non-use of mark; 4. Changes in usage : products and format; Chapter 18. Assignment and licensing of trademarks : 1. Assignment; 2. Licensing; 3. Franchising; 4. Consent agreements; 5. Other types of trademark agreements; Volume 3 : Chapter 19. Federal registration of marks : 1. Introduction; 2. Principal and supplemental registers; 3. Application for registration; 4. Disclaimer of matter in application; 5. United States registrations issued to foreign nationals; 6. Section 2 statutory bars to registration; 7. Service, certification and collective marks; 8. Nature of use necessary to support a registration; 9. Examination and allowance of federal registration; 10. Actions after registration; 11. Notice of federal registration; Chapter 20. Inter Partes trademark proceedings in the patent and trademark office : 1. Opposition proceedings; 2. Cancellation proceedings; 3. Concurrent use proceedings; 4. Interference proceedings; 5. Procedure in inter partes cases; Chapter 21. Appeal from decisions on trademark registration : 1. Appeal to TTAB; 2. Petition to commissioner; 3. Appeal to CAFC; 4. Appeal to U.S. district court; Chapter 22. State protection and registration of marks : 1. Federal-state relationships; 2. Model state act; 3. State registration laws; Chapter 23. Likelihood of confusion : the test of trademark infringement : 1. Test of likelihood of confusion; 2. The reasonably prudent purchaser; 3. Intent; Chapter 24. Infringement by use of mark on non-competitive goods or services : 1. Related goods or services; 2. Dilution of trademarks; Chapter 25. Types of trademark infringement : 1. Palming off and counterfeiting; 2. Contributory infringement; 3. Types of infringing usage; Volume 4 : Chapter 26. The territorial extent of trademark rights : 1. Common law rights; 2. Federal rights; Chapter 27. Lanham Act ) 43(a) and false advertising : 1. Common law false advertising remedies for competitors; 2. Lanham Act ) 43(A); 3. State statutes and the federal trade commission; Chapter 28. The right of publicity : 1. The right of publicity : origins and definition; 2. Trademarks and the right of publicity; 3. False endorsement and the right of publicity; 4. State law sources of right of publicity law; 5. The defense of freedom of speech and press; 6. The postmortem right of publicity; 7. Assignments and licenses of the right of publicity; Chapter 29. International aspects of trademark law : 1. International aspects of trademark law; 2. United States registration; 3. Trademark treaties; 4. Infringing imports; 5. Foreign infringement of U.S. marks; 6. Famous marks doctrine; Volume 5 : Chapter 30. Remedies for trademark infringement and unfair competition : 1. Injunctive relief; 2. Preliminary injunction; 3. Monetary recovery; 4. Federal court power over trademark registration; 5. Criminal consequences; Chapter 31. Defenses to infringement of trademarks : 1. Laches : delay in asserting rights; 2. Unclean hands defense; 3. Fraud in obtaining trademark registration; 4. Use of trademarks in violation of antitrust laws; 5. The free speech defense; 6. Other defenses; Chapter 32. Procedure in trademark infringement and unfair competition litigation : 1. Subject matter jurisdiction of the courts; 2. Personal jurisdiction; 3. Stay of proceedings; 4. Declaratory judgment; 5. Venue; 6. Res Judicata and Estoppel; 7. Summary judgment; 8. Trial by jury; 9. Registration presumptions; 10. Survey evidence; 11. Arbitration; 12. Pleading and forms; Chapter 33. Checklists of legal claims and defenses;.
000022250 650_0 $$aTrademarks$$zUnited States.
000022250 650_0 $$aCompetition, Unfair$$zUnited States.
000022250 650_0 $$aCopyright infringement$$zUnited States.
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000022250 650_0 $$aFair use (Copyright)$$zUnited States.
000022250 650_0 $$aIntellectual property$$zUnited States.
000022250 650_0 $$aPatent infringement$$zUnited States.
000022250 650_4 $$aMARKS : UNFAIR COMPETITION
000022250 651_0 $$aUnited States$$xCommerce$$xLaw and legislation.
000022250 7001_ $$aMcCarthy, J. Thomas,$$d1937-
000022250 830_0 $$aIntellectual property library.
000022250 904__ $$aBook
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