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000020698 020__ $$z9780566074615
000020698 035__ $$a(wipo)(CD )95/0531
000020698 035__ $$a(OCoLC)30593876
000020698 040__ $$aSzGeWIPO$$beng$$erda$$cSzGeWIPO$$dCaBNVSL
000020698 050_4 $$aK1530$$b.B77 1994
000020698 08204 $$a346.048$$220
000020698 08204 $$a341.7586$$220
000020698 084__ $$aG 62 BRO.L
000020698 090__ $$c22282$$d22282
000020698 1001_ $$aBrooke, Michael Z.;$$aSkilbeck, John M.
000020698 24510 $$aLicensing :$$bthe international sale of patents and technical knowhow
000020698 264_1 $$aAldershot, Hampshire, England :$$bGower,$$c1994.
000020698 300__ $$axxii, 423 pages :$$billustrations ;$$c24 cm
000020698 336__ $$atext$$btxt$$2rdacontent
000020698 337__ $$aunmediated$$bn$$2rdamedia
000020698 338__ $$avolume$$bnc$$2rdacarrier
000020698 504__ $$aIncludes bibliographical references and indexes.
000020698 5050_ $$aPart 1. Executive summaries -- 1.1 The global sale of knowhow; 1.2 Guidelines for licensors; 1.3 Guidelines for licensees; 1.4 Guidelines for governments and international organizations; 1.5 Licensing agreements; 1.6 Background : the most common uses of intellectual property protection, some myths dispelled; -- Part 2. Business strategy -- 2.1 International licensing : its relationship to other business strategies; 2.2 Licensing : the decisions; 2.3 Related means of selling knowledge; -- Part 3. Legal and political issues -- 3.1 Intellectual property rights; 3.2 Regulations and services (government and private sector); 3.3 Drafting an agreement; 3.4 The political background; 3.5 A typical technology transfer agreement based on knowhow and a trademark; -- Part 4. Managing the licensing agreement -- 4.1 Organization and communication; 4.2 Planning and controlling the licensing process; 4.3 Finance, prices and costs; 4.4 Marketing; 4.5 Personnel and other services for licensor and licensee; 4.6 The relationship between the licensor and the licensee; -- Part 5. Licensing in specific countries and regions -- 5.1 The industrialized countries (including the Europen Union); 5.2 Some regional and international organizations; 5.3 Developing and former communist countries; -- Part 6. Present and future : the professional licensing executive -- 6.1 The state of the art; 6.2 Problems and errors; 6.3 Prospects; -- Part 7. Appendices -- 7.1 Definitions; 7.2 Publications; 7.3 Organizations; -- Part 8. Indexes.
000020698 520__ $$aThis work offers detailed technical information on the how the licensing of patents and the sale of patents function in an international context.
000020698 650_0 $$aForeign licensing agreements.
000020698 650_0 $$aTechnology transfer$$xLaw and legislation.
000020698 650_0 $$aPatents.
000020698 650_0 $$aTrademarks.
000020698 650_0 $$aIntellectual property.
000020698 650_4 $$aPATENTS : LICENSE, LICENSE AGREEMENTS
000020698 650_4 $$aPROPIEDAD INDUSTRIAL : ACUERDOS Y ARREGLOS INTERNACIONALES : ACUERDO GENERAL SOBRE ARANCELES ADUANEROS Y COMERCIO : ESPANA
000020698 650_4 $$aLICENSING
000020698 655_7 $$aLegislative materials.$$2lcgft
000020698 942__ $$cMON
000020698 952__ $$w2006-11-03$$p1995-0531$$r539.42$$u32014$$bMAIN$$10$$kG 62 BRO.L$$v1995-03-25$$ztagged$$71
000020698 980__ $$aBIB
000020698 999__ $$c22282$$d22282