@article{20503,
      recid = {20503},
      title = {Franchising Guide},
      pages = {67 pages ;},
      note = {1. Introduction : -- A. A brief explanation of  franchising; -- B. An example of a franchise agreement; --  2. Comparison of retail sales, standard licensing and  franchising arrangements : -- A. Retail sales arrangements;  -- B. Standard license arrangements; -- C. Franchising  arrangements; -- D. Comparison of types of arrangement; --  3. Types of franchise : -- 4. Structures for carrying out  franchising : -- A. Unit franchising; -- B. Territorial  franchises; -- 5. Typical provisions in a franchise  agreement : -- A. Rights and obligations of the franchisor;  -- B. Rights and obligations of the franchisee; -- C.  Miscellaneous provisions; -- 6. Making the decision to  franchise : -- A. The franchisor; -- B. The franchise; --  C. The public benefit of franchising; -- D. Entering into a  franchise agreement; -- Appendix 1. Examples of franchising  structures; -- Appendix 2. Overview of intellectual  property rights typically included in franchise  agreements;.},
      url = {http://tind.wipo.int/record/20503},
}