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\def\WIPO{World Intellectual Property Organisation}
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WIPO Asian regional seminar on trademark strategies and management for enterprises : Beijing, March 8 to 10, 1993.
1993
E 2324K11 WIPO.TM/BJ
Available at WIPO Library
Items
Details
Title
WIPO Asian regional seminar on trademark strategies and management for enterprises : Beijing, March 8 to 10, 1993.
Description
1 volume (various paging) ; [28] cm
Alternate Call Number
E 2324K11 WIPO.TM/BJ
Note
organized by the World Intellectual Property Organization (WIPO) in coooperation with the State Administration for Industry and Commerce (SAIC) of the People's Republic of China and the Japanese Patent Office (JPO); Contents : KOBAYASHI, Tateo. The protection of trademarks and service marks : current status and future trends; WIPO. International cooperation in trademarks : international treaties and agreements; TODD, Malcolm. Principles and practices of trademark administration : search, examination and registration of trademarks; CH'NG MUI LIN, Isabel. Trademark infringement : legislative requirements, judicial interpretation and enforcement; SAKURAGI, Nobuyoshi. Selection, use and protection of a mark; TAYLOR, Richard. Selection, use and protection of a mark; WON RHEE, Sang. The role of a trademark attorney; HEPING, Jin. The role of trademarks in market promotion and consumer protection (the experience of a Chinese enterprise in a concrete case); TATHAM, David H. Trademark licensing and franchising; TAYLOR, Richard. The launching and promotion of a new mark in local and overseas markets; TODD, Malcolm. Protection against couterfeiting of marks and goods; DAHUA, Bai. Protection against counterfeiting of marks and goods : a Chinese experience; TATHAM, David H. Organization, functions and role of a trademark department in en enterprise;.
Series
Published
Geneva [Switzerland] : World Intellectual Property Organization, 1993.
Language
English
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